It’s 2025 and mobile device usage has been up 93% since 2023. What does this mean for you and your private practice? The most important factor that you need to consider when designing your website is how the experience is via a mobile device. By having a mobile friendly website, you guarantee your web visitors are seeing the best variation of design and experience possible. In this post, we’ll discuss what you can do to make your website more mobile-friendly and why it’s so important to every aspect of your business.
Is My Website Mobile Friendly?
Asking yourself this question will be key to actually understanding what “mobile friendly” means. I encourage you to be your own quality-assurance tester and navigate your website on your own. To do this grab your phone, navigate to your website and look for the following:
- Clutter
- Left/right margins
- How fast things load
- Wonky/crazy looking elements
- Widgets and embedded code
Each of these elements combine to make for a great experience on mobile version. My biggest factor that I’ve found? Widgets!
Think about those coded items you’ve embedded onto your website: email marketing forms, contact/application forms, discovery call widgets, etc. Often, code looks great on desktop, but needs some work on mobile. This is essential because you want to make sure it looks and operates correctly for potential clients wanting to submit. We’ll dive more into these later.
Consequences of not having a mobile friendly website
Now that you briefly know what to look for on a mobile friendly website, you need to know the consequences of not having these things in place.
When describing bad mobile experiences, I always find myself thinking about recipe developers from Pinterest (sorry if you are reading this and that’s you!). Not all recipe developers have bad websites, but most commonly, they are filled with ads, videos, long form content and little space to actually read the recipe.
Here’s an example:
When navigating a website like this, it’s caused me to:
- Exit the website due to frustration
- Look elsewhere for something more simplified
In this scenario, I’m only looking for my recipe. If I can’t easily access it, I can go find a very similar (if not the same) recipe on a more organized website.
Think about that the next time you are navigating websites!
How Do I Make a Website Mobile Friendly?
We’ve briefly chatted what to look for on a mobile friendly website, but here’s what you actually should implement if you want to transform your experience.
CONSIDER PAGE-SPEED.
The number one thing you’ll notice on a website is how fast it does or does not load. If it doesn’t load within a second, most of us will exit out and choose the next best website. As a strategic website designer, that “next best website” could be your competitor – and that’s something we don’t want to risk!
To make your website mobile friendly, you have to consider page speed. When looking at page speed insights, multiple metrics come into play. You’ll need to evaluate your image compression, how much content is in your media library and the size of your logos (yes, this matters!).
To know your page speed, simply test yourself by visiting your website. For more metrics, complete a Google Page Speed Insights test.
FIX RIGHT & LEFT MARGINS.
Something easily looked over in user experience is the right and left margins. Imagine visiting a website and the words taking up all the space of your screen. Visually, it makes things harder to read. In the user experience? It’s clunky.
To fix this, review each page on your website and consider adding either padding or margin space. This will allow for more “white” space which brings us to our next point!
MOBILE FRIENDLY WEBSITE MEANS LESS CLUTTER, MORE WHITESPACE.
Lastly, going back to our recipe developer website, the reason users hate these websites are because they are very cluttered! Not only do the developers cram ads on the sidebar, but on the mobile design, there’s videos, share buttons, images AND the recipe itself.
Having too much content in one area creates for a very overwhelming experience when browsing a website.
To solve this problem, space your elements out, which creates whitespace. Whitespace doesn’t have to be actually white – this just refers to the background! So, if the background of your page is cream, create more space around your elements (such as text or images) to create for more visible cream!
Having a Mobile Friendly Website is Key for Your Practice in 2025
It’s 2025 and nobody wants to visit your website that’s clunky and causes overwhelm. To avoid this, consider:
- Reviewing your page speed
- Adjusting right and left margins
- Creating space around your elements (i.e. more whitespace!)
When you work with our professional design team, we complete a full quality assurance test before launching your website out into the world. We design with a mobile-forward approach, placing emphasis on the mobile user experience.
If this is something you are ready to take the leap on, apply to work with us or visit our portfolio to see if we are the right investment for you!
